Southwest Airlines Vice President and Chief Marketing Officer, Joins Board of Directors of Silicon Valley Startup UpLift

UpLift, Inc., an innovative startup at the intersection of marketing and payments, welcomes Kevin Krone, vice president and chief marketing officer of Southwest Airlines, to its board of directors, according to a Business Wire press release.

Krone has 23 years of experience at Southwest Airlines. As vice president and chief marketing officer, he is responsible for all aspects of Southwest’s marketing strategy and execution, including the oversight of the company’s brand development, advertising, promotions, mobile and digital strategy and execution.

Read the full press release here.